Friday, October 29, 2010

Entrepreneurs SA with FNB and 567 Cape Talk

Infertility is a growing common problem. About 10 percent of women (6.1 million) in the United States ages 15-44 have difficulty getting pregnant or staying pregnant, according to the Centers for Disease Control and Prevention (CDC).

Tertia Albertyn from Nurture, features as today's finalist in Entrepreneurs SA with FNB and 567 Cape Talk Radio. You can listen to the on air interview with Cape Talk held today here.

Tertia Albertyn understands the importance of having children – she had to go through nine in-vitro fertilisation procedures before realising her own dream. Her experience with infertility led directly to the formation of the Nurture Egg Donor Programme, based in Durbanville.

Tertia says Nurture is run by a fabulous group of women, who make a formidable team and put their hearts and souls into providing a truly excellent service for the would-be parents. She says that this is the best job in the world, as they help people to make babies!

The organisation takes pride in providing the best care and support for the donors and the intended parents, facilitating the process from application through to donation and beyond. In a nutshell, says Tertia, we care, we call, we write, and ultimately, we rock!

The company has a comprehensive database of quality egg donors from all ethnic groups and is associated with all the leading fertility clinics across SA. Discrimination is frowned upon and clients include single parents, gay couples and even straight, married couples.

SA is rated as one of the top 10 medical tourism destinations, so reproductive tourism offers a huge opportunity. Tertia is looking for mentorship to take the business to the next level and compete with international fertility destinations. This would include web development, entrepreneurial skills and a clever, cutting edge marketing and PR campaign. Nurture is also always looking for suitable donors. You can check out the requirements on

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